How to calculate gross margin?

Gross margin is a financial metric that measures the profitability of a company's core operations by assessing the difference between its revenue and the cost of goods sold (COGS).

To calculate gross margin, follow these steps:

  1. Determine Revenue: Identify the total revenue generated by the company from its sales or services within a specific period. This includes all the income generated from the company's primary operations.

  2. Determine Cost of Goods Sold (COGS): Calculate the total cost directly associated with producing or delivering the goods or services sold by the company. This typically includes expenses such as materials, direct labor, and manufacturing overhead.

  3. Subtract COGS from Revenue: Subtract the COGS from the total revenue.

  4. Apply the Formula: Divide the resulting figure by the revenue and multiply by 100 to express it as a percentage.

The formula for calculating gross margin is as follows:

Gross Margin = ((Revenue - COGS) / Revenue) * 100

For example, if a company generated $1,000,000 in revenue and incurred $600,000 in COGS, the calculation would be:

Gross Margin = (($1,000,000 - $600,000) / $1,000,000) * 100 = 40%

Therefore, the gross margin for this example would be 40%.

Gross margin is a crucial financial metric as it provides insights into a company's ability to generate profits from its core operations. A higher gross margin indicates that a company can better cover its operating expenses and generate net income.

Sean Hurley

Driven more than $125M in revenue in the past 5 years 🚀

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